10 Tips for Building a SEO Machine in SaaS
Search-engine optimization (SEO) is underrated in SaaS. We have found that 100% of SaaS companies that use SEO as a primary growth channel have
March 14, 2021
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Growth and M&A for Exceptional Bootstrapped Technology Companies
A New Kind of Investment Bank
Your Growth Partner to Achieve Extraordinary M&A Outcomes
Horizon Partners’ long-term, founder-first approach enables us to partner with entrepreneurs long before taking their companies to market. We help our clients accelerate growth and drive positioning for long-term success. We go above and beyond at every stage in our engagement so that you can focus on what you do best – bootstrapping your technology business to new heights.
Testimonials
Read what our past clients have to say.
"By the time we had closed a transaction... they had truly become part of the Mathway team. We are thrilled with our outcome and are now happy to add "friends" to Horizon's former title as our "investment bankers."
Frank Balcavage & Jake KuehnerCo-founders, Mathway 
"Horizon's deep SaaS expertise was the primary consideration when we selected them – from two dozen candidates – to manage our transaction process... I would hire Horizon again in a heartbeat."
Tony QuartararoFounder, Spatial Networks 
"If you have the opportunity to work with Horizon Partners, you should. Horizon architected a dream transaction structure that I wouldn't have thought possible...until they delivered it."
Philip KaplanFounder & CEO, DistroKid 
"DaySmart began working with Horizon three years prior to our transaction. From kickoff to closing, Horizon was outstanding to work with and added tremendous value."
Mark & Christianna JacksonFounders, DaySmart Software 
"Horizon’s deep expertise, attention to detail, insights and instincts played key roles in getting us an excellent valuation. Bottom line: Horizon delivered."
Steve Dengler & Beric FarmerFounders, XE 
"Horizon’s long-term view is refreshing and their industry expertise has proven invaluable. They exhibit a care-factor that you won’t find with other banks. Simply put, Horizon is in a class of its own."
Mike ApgarCEO & Founder, Ookla 
"From start to finish, Horizon’s principals brought an intensity, work ethic, level of expertise, and ultimately outcome that strongly exceeded our expectations."
Jason Toews & Dustin CoupalFounders, GasBuddy 
"Horizon delivered a great outcome on my transaction. They added value in many ways throughout the process. I talked to a number of firms before exploring M&A and I’m very glad I went with Horizon."
Scott Wainner CEO & Founder, Reseller Ratings 
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News
Industry news, transaction information, and more.
Making Progress Pre-PMF in B2B SaaS: How Do You Know Your Growth is Scalable?
“High NPS since the early days is the savior and boost after $10m ARR. The ones that are growing the fastest after $10m ARR
March 7, 2021
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How Tight is Your Product-Market Fit? Rule of 40 Provides a Scorecard
In a prior blog post, we referenced Tolstoy’s famous line “Happy families are all alike; every unhappy family is unhappy in its own way.”
February 23, 2021
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Clients
A few companies we’ve worked with.
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Accolades
Horizon Partners was named Boutique Investment Bank of the Year for the second awards season in a row.
