Horizon Partners is thrilled to announce that our client Uscreen has secured a $150 million growth investment
from PSG Equity. This transaction marks a pivotal moment for Uscreen as it continues to redefine how creators
build and monetize video-first businesses.
This investment reinforces Uscreen’s market leadership in the Creator Economy, positioning the company for
continued expansion and innovation. With a proven track record of enabling creators and businesses to own
their audience relationships and generate hundreds of millions in subscription revenue, Uscreen is set for its
next phase of growth. Looking ahead, Uscreen is well-positioned to become the definitive nexus of content,
community, and experiences, empowering creators to build engaged communities, offer immersive
experiences, and monetize premium content seamlessly across multiple devices. By integrating advanced
engagement tools with best-in-class video monetization, the platform will continue to redefine how creators
scale sustainable, content-driven businesses.
About Uscreen
Founded and bootstrapped in 2015 by PJ Taei, Uscreen quickly emerged as a leader in video monetization, empowering creators to launch and scale their own subscription-based streaming platforms. The Company provides a full suite of tools, including branded apps, membership programs, live streaming, and audience engagement features, enabling creators to build sustainable, recurring revenue businesses independent of traditional social media platforms. To date, Uscreen has helped creators generate over $600 million in subscription revenue.
Community is at the core of Uscreen’s platform, allowing creators to build and nurture their own branded communities, fostering deeper engagement, retention, and meaningful connections with end-user identities. By integrating discussion features, direct messaging, and exclusive membership perks, Uscreen enables creators to cultivate loyal audiences beyond just content consumption.
Uscreen also provides a multi-modal content experience, ensuring subscribers can seamlessly consume content across any device and medium. The platform offers proprietary mobile, desktop, and smart TV applications—including Roku, Apple TV, and Fire TV—allowing audiences to engage with content wherever and whenever they choose. This flexibility enhances subscriber convenience and maximizes engagement, making Uscreen a premier destination for creators looking to build hyper-personalized, community-oriented, identity-connected content experiences.
Horizon’s Role & Product-First Approach
As is the case with many of Horizon’s clients, Horizon began building a relationship with the Uscreen team well in advance of a transaction—providing strategic advice over several years on key initiatives. Following an initial conversation in June of 2020, Horizon gained, through our work, a deep understanding of Uscreen’s business, customers, and product. When it was time to explore a capital raise, Horizon’s product-first approach and deep understanding of Uscreen’s business allowed for a highly efficient process, completing the transaction in under four months.
Horizon’s product-first M&A model is rooted in deep operational alignment, enabling the firm to effectively position key business strengths while minimizing the transaction pains that typically burden a Company’s management team. By integrating into Uscreen’s team and infrastructure, Horizon was able to craft a transaction narrative that highlighted the nuanced aspects of the company’s retention profile, ideal customer segments, and historical performance—critical factors in driving investor excitement. Horizon provided strategic and tactical guidance at every stage, ensuring Uscreen’s most compelling attributes were at the forefront of discussions. This highly customized, detail-oriented approach—refined through years of advising product-first, practitioner-built software businesses—allowed Horizon to deliver an excellent outcome that fully reflected Uscreen’s market leadership and growth potential.
Regarding Horizon’s work on the transaction, Uscreen’s Founder & CEO PJ Taei commented:
“I had the absolute privilege of working with Horizon Partners on Uscreen’s transaction with PSG, and I can say without hesitation that their work was exceptional. From start to finish, Horizon demonstrated a rare combination of strategic vision, executional excellence, and unwavering commitment.
The Horizon team was nothing short of phenomenal—attentive, responsive, and always available, even nights and weekends. Their level of service went far beyond what I had expected, making them true partners in every sense of the word. Simply put, Horizon operates at a pace that is unmatched, all while maintaining an extraordinary level of precision and thoughtfulness in every detail.
What sets Horizon apart is their ability to deeply understand a business, identify its core value drivers, and frame them in a way that maximizes impact. Mike and his team’s strategic insights and positioning of Uscreen were instrumental in driving an outstanding outcome. More than just advisors, the Horizon team were trusted partners, providing invaluable guidance across legal, operational, and strategic considerations—anticipating challenges before they arose and ensuring we were always one step ahead…If you have the opportunity to work with Horizon Partners, take it—you won’t find a better partner.”
Looking Ahead
With PSG’s backing, Uscreen is poised to accelerate its trajectory as a category-defining platform in the creator economy. The investment will allow the company to further enhance its best-in-class technology, expand its global footprint, and continue developing innovative solutions that empower creators to build lasting, recurring revenue generating businesses. By reinforcing its leadership position, Uscreen is set to define the future of video monetization and creator-owned platforms.
For more information on this transaction and how Horizon Partners can support your company’s strategic growth, please contact us as contact@horizonpartners.com or feel free to reach out to us on LinkedIn. You can also read about the transaction on Business Wire and Business Insider.Our team remains dedicated to delivering exceptional results through our customized, product-first advisory services. If given the chance, we are confident that we will deliver similarly for you.